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Fully Interactive 3D Product Configurators

See how Brands can let Customers customize materials, colors, and components in 3D and AR.

What Is a 3D Configurator?

A 3D configurator lets users customize a product in real time using an interactive 3D model. Instead of static photos or pre-generated variants, every change (materials, colors, parts, components) is applied instantly on the model itself. Users can rotate, zoom, inspect details, and even view the result in Augmented Reality.

Neutral-Base Materials

Most materials can be authored in a neutral white or gray base, capturing the texture, roughness, and finish without committing to a specific color. This neutral approach gives you a flexible foundation that can be applied to any product part, eliminating the need to create dozens of color-specific versions. Build once, customize infinitely.

Neutral Base Materials

Tints

Instead of generating separate materials for each color, tints let you apply color variations dynamically on top of your neutral base materials. This means you can offer hundreds, or thousands, of color options without expanding your material library. The result is faster setup, reduced production cost, and a much smoother workflow for large product families.

Tints can be applied to neutral base materials to easily customize the color

Geometric variants

Beyond colors and materials, the configurator supports geometric variants, allowing users to swap entire parts or shapes of your product.

Embeddable anywhere

Our 3D configurators are designed to be easily embeddable into any website or e-commerce platform. With a simple code snippet, you can integrate the configurator directly into your product pages, allowing customers to customize products without leaving your site. This seamless integration enhances the user experience, keeps customers engaged, and increases conversion rates.

Custom Themes

Your configurator's interface should feel like a natural part of your website, not an add-on. My AR Studio lets you choose between light mode, dark mode, or a fully custom color theme that aligns with your Brand's identity.

Dark Mode
Light Mode

Automatic SKU generation

Every unique combination created in the configurator can automatically generate its own SKU. As users select materials, colors, and components, the system builds a structured SKU based on your rules, ensuring every configuration is trackable, identifiable, and ready for production or ordering. This eliminates manual mapping, reduces errors, and makes it easy to integrate configurator outputs with your internal systems, catalogs, or e-commerce workflows. Whether you're managing a few dozen variations or thousands of possible combinations, the SKU logic keeps everything organized and consistent.

Live Demo

Try it yourself!

Features

Fully interactive 3D configurator

No need to pre-generate variants (unlimited combinations)

Instant updates in 3D

Reusable material library

Neutral-base materials

Dynamic tints/colors

Geometry variants/components

Web-embeddable

Browser-friendly (no app required)

Automatic SKU generation

AR viewer included

Why It Matters

We Buy What We See

Customers make faster, more confident decisions when they can see exactly what they're getting. Static images or imagination alone aren't enough, especially when products have many options. A 3D configurator lets users explore every detail, rotate the product, change materials, and visualize the final result instantly. This clarity reduces hesitation, increases engagement, and boosts conversion rates.

Rising Demand for Customization

Consumers increasingly expect products that match their personal preferences: unique colors, personalized components, and made-to-order combinations. Brands that offer customization stand out and build stronger emotional connections with buyers. A 3D configurator enables this by turning complex product variations into an intuitive, interactive experience. It transforms customization from a manual process into a modern, scalable, and user-friendly feature.

Join Our Pilot Program

We're opening early access to companies that want to experiment with advanced 3D and AR product configurators.

As part of the pilot program, you'll be able to build a customized configurator for your product at a significantly reduced cost while helping us refine the next generation of My AR Studio's tool.

If you have a product customization project in mind, this is the perfect opportunity to get started!
Limited spots are available, so don't miss out!

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